The Key to Designing Effective On-line Communications
Do you create or manage websites but need to redesign the structure to make it more user-friendly? Do you get feedback from users that your site is difficult to navigate or doesn’t function well? Do you want to learn the best practices for designing websites and applications? If so, this introductory class may be for you. Designing for the user experience is becoming more and more important as technology changes and you’ll want to be in on it.
This two-day course will provide you with the basic methodology, knowledge, and tools required to approach a website design or application building project using the principles of User-Centered Design and Usability. You will learn how to develop an idea through a user-centered process, formulate a strategy for fleshing out the concept, determine the structure, create the details for the design, and validate the interface through various testing methodologies. It also includes writing for the web, information design, branding and marketing.
Performance Objectives: Upon completion of this course you should be able to:
- Create a foundation in user-centered design, usability, information visualization, and concepts of interactive design and web design.
- Inform your design through an understanding of the users, business, and technology.
- Map out the design for the structure of a website.
- Recognize the common considerations for navigation, presentation, writing, and interaction.
- Define and use important testing and research methods.
- Bring it all together with branding and marketing.
Competencies covered in this course: User centered design principles and practices.
Intended Audience: Current or prospective web designers (or editors) or developers.
Recommended Pre-requisites: Experience creating or maintaining websites or experience building applications.