Use of the DES Brand & Logo

The DES logo is the brandmark (icon) and wordmark (text) that make up the primary DES logo. The DES colors are the five primary colors that make up the DES palette.

DES sub-brands include the Capitol Campus logo and colors and the EAP logo and colors.

This guidance applies to all DES employees and contractors, and to public stakeholders and third parties who request permission from DES to use DES' brand or sub-brands.

Approved use of DES logo

You can use the DES logo to show a legitimate business relationship with DES, but only if it doesn't suggest endorsement or affiliation of your product, service, or message. Statements that the agency is a purchaser or user of a product, service, or program are permitted if true.

General prohibitions

Neither the name of the agency or the agency's brand, including logos and brand colors, may be used in any manner that states or implies endorsement of a commercial product or service, is misleading, gives a false impression of the agency, or could cause confusion about the agency's relationship with any person or entity.

Neither the name of the agency nor the agency’s brand may be used in any manner that could adversely affect the agency's image or standing or would otherwise be inappropriate for a state governmental agency. Such uses include, but are not limited to, the use of the DES brand in connection with alcoholic beverages, tobacco or marijuana products, sexually oriented products or services, religious products, political parties or organizations, gaming or gambling, and firearms, outside of an educational context.

Exceptions

Persons or entities may email communications@des.wa.gov for an exception to be considered. Clearly state how and where you plan to use the brand. Get a written agreement and final approval before using the DES brand. DES Communications is responsible for approving or denying requests to use the agency brand, including logos and colors.

Download DES logo

Download the DES logo for approved use. Please select the appropriate logo for your intended use.

For permission to use the Capitol Campus logo or EAP logo, contact communications@des.wa.gov.

Contact us

DES Communications